For marketing and advertising experts: How to affect a small business revenue during Superbowl season?
Superbowl season seems like a great time to improve small business revenue, but how is it relevant to advertise deals for small service business that would be superbowl related and make a legitimate sale? Is it necessary to have official products, or is politely paying tribute enough? Some examples that come to mind would include hawks themed mani-pedis, jewelry or craft (such as hats and scarves) vendors, etc. Let me know what manners or ethics in marketing come to mind. Thanks for your input!!