Amidst Difficulty Lies Opportunity

February 2, 2021 | Written by Carnell White

In a year full of unprecedented challenges, MicroMentor’s annual impact findings prove the value of mentoring in building entrepreneurial resilience and increasing business survival. For more on our findings, check out the 2020 Impact Report.


Cera-Muchiri-square.jpg

“Mentoring has been crucial for the growth of my business. It’s amazing to workshop ideas with an astute business person who is rooting for me.”

—Cera Muchiri, entrepreneur, founder of Ecodunia

As we are all certainly aware, 2020 was a year unlike any other due to the catastrophic COVID-19 pandemic. Since our founding, MicroMentor’s focus has always been on building economic resilience and sustainability. In 2020, we were reminded of the critical role that business mentoring plays and the importance of our work in supporting economic stability.

MicroMentor’s scalable model provides critical resources for small business success. Through our platform, entrepreneurs realize what they want to do and make connections with expert mentors. This year, our annual impact findings prove that mentoring contributes to business success:

  • 21% of mentored entrepreneurs experience a positive change in revenue
  • 1 more job on average added to the economy per mentored entrepreneur
  • 16% more jobs retained by mentored entrepreneurs


Worldwide Impact

Many entrepreneurs have the drive and determination to be successful, but lack access to the tools necessary to reach their goals. Mentoring empowers entrepreneurs by providing this crucial access, growing business outcomes substantially. With an active global community of over 47,000 members, last year MicroMentor focused our growth in Latin America, the Middle East, Africa and Indonesia.

Latin America

  • 810 more jobs added to the economy by mentored entrepreneurs than non-mentored entrepreneurs

Africa

  • 1,176 new jobs added to the economy by mentored entrepreneurs
  • 4.7 more jobs on average added to the economy per mentored entrepreneurs

Indonesia

  • 1,158 Total Jobs Created
RitaKakatiShah.jpg

“When you’re an entrepreneur, you have a million and ten things to do all at once. [Mentors] help you prioritize that list.”

—Rita Kakati Shah, mentor, founder of Uma


AmandaMailey.jpg

“Not everything that we can give each other is monetary...When you are able to use your gifts to help someone else...it allows you to feel like you are stepping into [your] power to be who you are... That’s invaluable.”

–Amanda Mailey, mentor, founder of ALIST

Essential Experience

Our mentors bring professional expertise and years of business experience to the table. Sharing this hard-earned wisdom provides them with a sense of purpose and meaning. Our mentors report that MicroMentor helped them hone their own professional skills, making them better leaders and coaches, critical thinkers, and communicators. When experienced professionals tackle the challenge of mentoring, they gain as much as they give.


In the past 12 months, small businesses have faced greater challenges than ever before as the COVID-19 pandemic and the ensuing economic downturn continue to threaten the survival of businesses everywhere. Year after year, our research proves the value of mentoring in ensuring economic stability for small businesses everywhere. Our priority is to continue our work reaching more entrepreneurs to connect them with the critical advice and individualized support they will need to survive and grow as together we face the challenges to come. While dreams can be deemed too big or too challenging to turn into reality, MicroMentor provides the opportunity to turn these dreams into reality.