My passion is both helping kids use their gifts to create a career they love and also helping animals in any way I can. That is why I started these 2 fundraising platforms.
SaveAnimalsFund.com was just launched a few months ago and I am working to get the word out. I could really use some help with strategies and ideas for how to get this into the hands of people who can really use it.
TheVirtualLemonadeStand.com was launched last year and has undergone some changes and learning and growing. One of my biggest challenges with this one is educating kids and their parents as to how we can assist them and finding the audience who can take advantage of my platform. Online fundraising or crowdfunding is a pretty new concept for young people and actually many people. I have been rebranding this as well as exploring new ideas with it. Because this is a very new concept, getting early adopters has been challenging. Because of that, I would like to focus more on SaveAnimalsFund.com because it already has a proven market.
Actions I’ve taken so far
For both, I have social media posts going out on IG, FB and Twitter. Our biggest following is on IG. I have tried some FB/IG ads, a couple of press releases, outreach to people/businesses offering youth programs and youth entrepreneurial programs and animal non-profits.
I have hired 6 marketers and PR people and none of them delivered any results. I'm finding that a lot of people in marketing talk a good talk, but many of them don't really have the knowledge and experience they say they have, they don't understand my vision, or are so busy they don't get back with me.
My future goals
For both of these, my goal is to be the GoFundMe for kids/teens and pets/animals. The benefit for both is that they are niche fundraising platforms which give the opportunities for incredible stories of kids and animals that need help to be heard and seen more readily.
My motivations to work with a mentor
I have been a spiritual mentor for 14 years and know how invaluable having a mentor can be to share different perspectives, insights, wisdom and experience.
I am really great at envisioning concepts and bringing them to life. My super power does not exist in marketing or getting the word out. I am passionate about these projects, want them to succeed and would really love to have a mentor to help with valuable guidance and insight.
About my venture
SaveAnimalsFund.com and TheVirtualLemonadeStand.com
SaveAnimalsFund.com is an online reward/donation based fundraising platform to help people and organizations raise needed funds to save animals. Our goal is to make fundraising for animals in need easy.
TheViritualLemonadeStand.com is an online fundraising tool for kids and teens to raise money for their dreams. Our goal is to support kids and teens to realize the importance of their dreams and eliminate lack of money as the cause for the inability to follow a dream.