
Caitlin Britton Entrepreneur
- English
What I need help with
My background as an entrepreneur
My current challenges
- finalizing prototype and forecasting manufacturing costs
- Determining when to fundraise
Actions I’ve taken so far
- Developed business plan and competitive analysis
- Researched market value and conducted customer surveys to understand problem and desired solutions
- Working on second round of prototype with contractor
My future goals
- Finalize prototype and work on other product elements (case and cleaning solution)
- Fundraise for manufacturing
- Develop campaign to drive pre-sale email subscribers
My motivations to work with a mentor
- Knowledge in the dental/product space
- Understanding of financials and manufacturing
- Someone to talk to about my problems
About my venture
Night Cap
Night Cap is the most comfortable nighttime mouthguard that works to alleviate jaw tension and pain while preventing tooth-on-tooth contact. Thoughtfully designed, Night Cap is a sustainable solution and elegant self-care product to make your bedtime routine seamless and relaxing.
Countries of operation: United States of America