One of the biggest challenges entrepreneurs face is figuring out how to get others excited about your business and your ideas. It can be hard to define your unique value proposition, but getting enthusiasm and buy-in from others is crucial for the success of your business.
It’s also critical for your first meeting with your mentor. You want your new mentor to be as excited about your business as you are and confident in its potential for success.
Here are some tips for preparing your business pitch and value proposition to ensure a successful first meeting.
Come up with a succinct way to express what you do. This will help your mentor grasp your business quickly.
Next, prepare a statement about where you’d like your business to go from here.
A good mission statement defines your business’s reason to be. To shape yours, consider the following questions:
Narrow down whom you want your business to attract by preparing answers to the following questions:
It’s important to have an understanding of your place within your industry. Often, by researching your competitors, you can quickly discover what makes you different and find your niche within the market. These questions are a great starting point:
Entering your first conversation with the right information in hand helps demonstrate your competence and ambition—both of which will help your mentor feel more confident in the viability of your business and their ability to help you achieve your goals.Next: Clarify Your Goals