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My full assessment

Set up and Planning

  • Created a business plan
  • Tried to sell to customers
  • Neutral
  • Neutral

Market Research

  • Confident
  • Neutral
  • Neutral
  • Not confident
  • Not at all confident

Finances

  • Confident
  • Not confident
  • Confident
  • Confident

Sales

  • Neutral
  • Neutral
  • Neutral

Operations

  • Confident
  • Confident
  • Not confident
  • Not confident
  • Not confident
  • Neutral
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Wekiet Asefa Entrepreneur

Location Mojo, Oromia, Ethiopia
Venture Industry Agriculture/Farming/Ranching
Languages spoken
  • English
Recent Activity

What I need help with

My background as an entrepreneur

My current challenges

  1. Sales
  2. Costing
  3. Marketing

Actions I’ve taken so far

Tried to increase production (through improved management) and sales (through visits to supermarkets and word of mouth)

My future goals

  1. Increase production
  2. Improve marketing (packaging, information)

My motivations to work with a mentor

Learn and practice


About my venture

Wekiet Asefa Dairy and Minimarket Started 2021

Production of whey cheeses from our own milk (feta and halloumi). Sales to restaurants, cafeterias and individuals. Produce about 250 kg/month

Countries of operation: Ethiopia