In India at Every District Place Or Town , as per requirement 3-4 Medical Representative call on Doctor and ask for Prescription for their products
Report Udaykumar's answer
Udaykumar hello. You need to develop a marketing subplan in your business plan. There will be defined your strategy, target audience, competition, standard customer profile, goals, budget, business image, media approach, campaigns, advertising, and more. Some sources of information: https://welpmagazine.com/a-complete-guide-to-marketing-strategy-for-a-pharmaceutical-company/ --- https://www.template.net/business/plan-templates/pharmacy-marketing-plan/ --- http://www.pharmamarketingplan.com/ - I wish you the best.
Report Miguel 's answer
In terms of global marketing and in line with the pharmaceutical products the best practice is refers to as direct marketing, a situation where you take your product directly to the point of sales.
A classical example is Covid 19 vaccines are marketed directly to end users. Also as malaria drugs are shipped to Africa.