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My launch strategy

Hello

Please my app is almost getting complete. I am paid for the website but I am thinking not to introduce the website for now but rather build a landing page to collect email address of users to engage then I have them download the app and test with them. I am doing this because I want to be economical with resources or so that I would not have large number of people download the app? Please is this a good strategy?

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Hi Selassie,

May I know, what makes user want to share their email to you, while when user check your website it's still just a landing page. Did you already do some promotion beforehand?

Report Cindy's answer

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Hi Cindy,

I'm thinking whether to launch the website or the landing page. But it seems going with the website seem to be the best.

Report Selassie's answer

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Many would be cautious of providing their email address without understanding what is being asked of them. Obviously, the landing page would have some information otherwise the user would not be interested in learning more. It sounds like the application is still in somewhat of a BETA test version (you are asking them to test it and provide feedback, is that a correct statement?). That could also create some caution without fully understanding the product or solution you are providing. In reading your profile, you have a great business concept and have already conducted some research analysis. This is similar to what we call "TaskRabbit" in the U.S. https://www.taskrabbit.com/. Perhaps seeing what they do well could provide some additional insights and ideas for your business model and website.

Report Cynthia's answer

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Your strategy is ok but since you are launching your app regarding e-commerce soon you definitely going to need a website especially it supports the mobile version. And if you still want to stick economically like cv writing services then start advertising yourself on different social media platforms. And good luck with your new business buddy.

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In modern days you can not even imagine to build some sort of web application like website for cipd assignment Dubai without having it responsive in all the devices like desktop and mobile etc. The usage on smartphone devices is just on rise and it keeps growing with every single second go past. So to provide better user experience with scalability and performance you need to develop it some responsive frameworks and Bootstrap is the leader.

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