Angeline hi. To build a FB´s business page you don´t need to pay for ads. Now, there are different avenues to advertise in FB without paying, and a few examples are: initiate a FB group and/or join several ones; create a community starting with a core group of relatives and friends; offer contests / gifts / promotions; ask questions and provide incentives for interaction; push the page in other social media; share customers positive comments / reviews / recommendations; associate with influencers and other FB businesses; utilize live communication; stimulate shares and likes; post your replies to comments; generate and post your own videos; etc.
Report Miguel 's answer
You can build a Facebook page by inviting your friends to join. Advertise on groups that offer a free advertising platform. Create a group, offer freebies for sharing of your page.
Report Shamie's answer
Hi Angeline. The secret of building a FB personal or business page without ad is consistent CONTENT. As already stated by my colleagues. Meaningful engagement in other people's timeline/post. going live on your page, invite a friend to speak on a topic on your page, ask your friends to share, like and comment on your post. Gather and post reviews from your customers. You can even ask them for a video review. post your behind the scene videos and picture. Be as natural as possible. Your audience can see through you and know when its all stage managed.
Report Ijeoma's answer
To build a Facebook page without ads, you have to devote time. First utilize friends and next you collaborate as well. To collaborate, I have an example. For instance I sell plastic kegs, I can ask a fuel station to include my business in their advert while I do same in theirs too.
Devote time to post regularly at least once a day and don't get discouraged.
Report Ozonkwo's answer
Hello Angelina, the very first step is for you to create a landing page with beautiful display and cover photos that describe your business that will attract many followers. Make sure your other details like phone contact and short description of the business is introduced at a click on the page. For you to build the page without paying for advert, you must make the page active by; 1. Always invite both old and new friends on your personal facebook account to like yourpage 2. Ensure you post content that describe your business, if need be, video content to show prospective and existing customers how to use your product 3. Always reply comment contributed by followers because it will increase your algorithm 4. Encourage your followers to like, comment and share your posts 5. Encourage your followers to invite their friends to like your page 6. You should always share your posts on your personal facebook wall to attract more followers to your page 7. Share the link of your page in most posts created on your personal facebook account to direct and convert more leads to customers 8. Occasionally, do live videos to advertise your business by discussing the quality and values derived when customers use or buy your product or service.
Let me stop here. I hope these would help you.