MicroMentor is Responding to the Coronavirus (COVID-19) Impact on Businesses. Visit our Coronavirus and Small Business Resources page.
Unless you have a fat wallet and can afford to mass market, I suggest marketing to a small segment or small geographic area to see "if the dogs will eat it." Answer these questions: 1) what is your competitive advantage?, 2) how is your product unique or different fram anything else in the market?, What needs or what problems does your product solve?
Report Dr. Craig's answer
There are many trade shows and fairs happening locally as well as nationally. You may want to explore such options where you can slowly build up. If you have a product with a unique features may be you want to first have a few trusted customers.